Investment: Australia sizes up halal food sector

Saturday, August 23rd, 2014 12:53:21 by


Pakistan High Commissioner to Australia Naela Chohan has said that Australian companies are interested in investing in the halal food market, elaborating that they would want to enter the Middle Eastern region through Pakistan.

Chohan said Pakistan would be able to become a lucrative market through the endeavour, adding that the development would be beneficial for both countries.

She was talking to officials of the Punjab Board of Investment and Trade (PBIT) during a visit where she was welcomed by the chief executive officer, Mohammad Ilyas Ghauri. On this occasion, she was also given a presentation on the core functions and working of PBIT and the priority sectors that are in focus in Punjab.

Chohan said that she will be working on building Pakistan’s image mainly in the trade and export sector. PBIT CEO extended the body’s full support and services to Chohan in facilitating the Halal Food Exhibition in Pakistan to attract Australian companies.

Published in The Express Tribune, August 23rd, 2014.

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